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February 04, 2008 11:03 AM  (go back to main view)
BICYCLE

With fashion week in New york this week, DKNY has partnered up with the Department of Transportation for the Explore Your City initiative. The brand has left 75 bright orange bikes in different neighborhoods to increase awareness about the eco friendly transportation alternative. The company is also giving out free NYC bike maps in each of their stores.


via elle

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Post Tags: DKNY,  bikes,  fashion week, 
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Posted by Johanna on
That is pretty much the coolest bicycle i have ever seen in my life. love it
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Posted by Ovidiu Mor... on
THEY HAVE STOLEN MY PHOTO AND DONE IT ORANGE...
just kidding... that might just mean I know what to look at!
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Posted by 1plus1 on
its a great idea. i hope more designers start doing more projects like this.
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Posted by Desyn on
what a cool idea..........
DKNY just earned new brownie points in my book,
later -
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Posted by Pheebs! Ye... on
ahh that is an awesome bike!
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